Acquisition will mean continued investment in kidtech solutions to ensure safe digital engagement for the under 16s.
SuperAwesome has been acquired by Epic Games – marking a new chapter in its mission to make the internet safer for children.
SuperAwesome’s Kids Web Services (KWS) platform is a parental consent management toolkit which aims to make it easier for developers to build great experiences for users of all ages.
It is trusted by more than 300 brands – including LEGO, NBC Universal and Hasbro among others – to power safe digital engagement for more than 500,000,000 kids every month across thousands of apps, games and services.
“The internet was never designed for kids so we started SuperAwesome to make it as easy as possible to enable safe, privacy-driven digital experiences for children everywhere,” said Dylan Collins, co-founder and ceo of SuperAwesome. “Partnering with Epic Games gives us the opportunity to deliver that promise on a scale which simply wouldn’t have been possible on our own.
“We’re proud and excited to be working together to make the internet safer for kids.”
Tim Sweeney, founder and ceo of Epic Games, added: “More kids interact online than ever before and now is the time to double down on their safety. SuperAwesome is the company developers want to work with to make better online content for kids.
“We share the belief that digital experiences are better when you go the extra mile to respect privacy and we’re thrilled to invest in this future alongside the talented SuperAwesome team.”