This ad will be closed automatically in X seconds.

Teletubbies joins Barnardo’s for Big Toddle

Characters to join leading charity event as part of their ongoing partnership.

DHX Brands is continuing its partnership with the Barnardo’s children’s charity, joining in with this year’s Big Toddle initiative.

The Teletubbies will support the event, which launched on June 19th and is the UK’s largest fundraising event for children under five, raising £14.5 million since it launched in 1997.

Both Teletubbies and The Big Toddle are celebrating their 20th anniversaries this year.

The Big Toddle will see nurseries and parents arrange their own walks for preschoolers up and down the country over the coming summer months.

Since the Teletubbies support began this year, there has been a 33% increase in the number of nurseries and parents signing up to take part. There are also a number of tie-in activities available online including making your own antenna headband.

Charlotte Hill, senior brand manager at DHX Brands, commented: “We’re delighted to be supporting the Barnardo’s Big Toddle this year. Teletubbies celebrates play, love and laughter, so working with the UK’s biggest and brightest event for children under five is a natural fit for the brand and our young audience.

“The response from nurseries, communities and families has been fantastic, and we hope it’s the most successful year to date with lots of money raised for Barnardo’s.”

Vivienne Martin, product manager at Barnardo’s, added: “Barnardo’s is proud to be celebrating the Big Toddle’s 20th anniversary with the fun loving Teletubbies, making this year more colourful than ever before.

“We have over 5,600 nurseries and parents holding their own Big Toddles to raise money for vulnerable children across the UK – that’s a staggering 1,400 more than last year. Thank you to all those who have joined this initiative, including DHX Brands for this year’s support.”

Want to read more news like this? Simply sign up to our daily digest in the box below. You can also follow @LicensingSource on Twitter.

MORE NEWS
WTPQueennew500x500
 
New 45-second animation sees character and his friends pay tribute to Her Majesty the Queen, who has also turned 95....
GapPopeye500x500
 
Launching this summer, the collection includes t-shirts and tops for men, women and children....
ChefclubTefal500x500
 
Global partnership with Groupe SEB has seen the launch of a 50 sku Chefclub x Tefal range....
Vamos500x500
 
Including Silvergate Media acquiring the rights to bilingual picture book series ¡Vamos! with plans for an animated series....
MDLCoco500x500
 
Agent secures raft of merchandise deals following agreement with Moonbug earlier this year....
KarmasWorld500x500
 
New partners include Haven, The Wizards, TBR The Brand Residence, Planeta Junior, BLA! Boutique Licensing Agency, License Connection and Lotus....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.