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The B&LLAs 2018: Brand Ambassador of the Year

Managing director of Pink Key Licensing, Richard Pink, is honoured with special accolade.

Having devoted countless years to championing brands and talent, Richard Pink – md of Pink Key Licensing – was honoured at last week’s Brand & Lifestyle Licensing Awards with the special Brand Ambassador of the Year accolade.

The award recognised Richard’s contribution to the industry, which has seen him work with brands including Kellogg’s, Pringles, Slush Puppie, Pan-Am and Jane Asher since establishing his own business in 2005.

Prior to that he had held the role of head of promotions and licensing at Kellogg’s UK, while he also enjoyed time as head of licensing at Entertainment Rights.

On top of building his own business, Richard has also given his time and input to raising awareness and credibility of brand licensing by working with respected trade bodies in his role as head of awards at the Institute of Promotional Marketing.

Richard was described by Max Publishing’s joint md Jakki Brown as “a really decent and caring chap, as well as a savvy business brand licensing expert”.

Richard told The Source: “I’m truly honoured to win the Brand Ambassador award at the B&LLAs and so proud to be part of an industry where your competitors are also your friends.

“I honestly believe that the agents and licensees involved in brand licensing really can show what it is possible to do with a brand to make it innovative and take it to places the brand owners would never expect.

“There are so many friends that I’d like to thank who have supported and encouraged me, but I particularly want to thank Nancy for making such a difference to what Pink Key does.

“The B&LLAs get stronger every year, as does the industry, and I’m so happy to be a part of it.”

The Brand Licensing Ambassador of the Year award was sponsored by

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