The LEGO Group has launched its first ever line inspired by DreamWorks Animation’s hit preschool series, Gabby’s Dollhouse.
The new LEGO Gabby’s Dollhouse sets feature iconic moments, characters and scenes from the hit show, offering a unique role-playing opportunity inspired by the growth mindset curriculum.
There are four sets in the collection – all launching on 1 August – including a buildable Gabby’s Dollhouse featuring eight colourful rooms and a sliding cat-a-vator; a Bakey with Cakey Fun play-set with a kitchen and giant cupcake; Gabby and MerCat’s Ship and Spa; and Kitty Fairy’s Garden Party with a treehouse, garden with flowers and more.
“I’m excited that we’re bringing the world of Gabby’s Dollhouse to life in brick form,” commented James Stephenson, senior designer at the LEGO Group. “We are firm believers in learning through play and Gabby embodies that with her unparalleled tenacity and spirit. Every cat-tastic room in Gabby’s Dollhouse tells a story or focuses on a skill or challenge that she and her friends can tackle there. I can’t wait for children to bring this experience to life in their homes, building the sets, solving problems and role-playing.”
Joe Lawandus, svp and gm, global toys and hardlines at Universal Products & Experiences, continued: “We’re thrilled to extend our partnership with the LEGO Group to include DreamWorks Animation’s Gabby’s Dollhouse.
“Gabby’s Dollhouse delivers what kids love best – unboxing surprises, miniature worlds and adorable cat characters – and the LEGO sets inspire them to play along with the show at home by creating, designing and building from their imagination, while encouraging flexible thinking and problem solving, just like Gabby does in the series.”
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