Retailer running 11 Days of Princess initiative online and via social media.
Toy R Us is running a special Disney Princess promotion, with fans being given the chance to win different prize bundles each day featuring the characters.
The #11daysofprincess initiative is part of Disney’s wider ranging Dream Big, Princess promotion, which was unveiled back in February.
A different Disney Princess prize bundle is on offer for each of the 11 days. The promotion will include characters such as Jasmine, Belle, Cinderella, Ariel and Rapunzel to name just a few.
Merchandise contained in the bundles includes fashion dolls, bedding, books, dress-up, DVDs, posters and melamine among other items.