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Unlimited Footwear Group steps up with Paul Frank

Unlimited Footwear Group has secured a deal with the Paul Frank brand.

The agreement will see the company design, produce, market and distribute Paul Frank branded footwear in 50 countries including the EU, Easter Europe, the UK, Switzerland and Scandinavia.

The first collection for men, women and children is due to launch for spring/summer 2023.

“UFG is excited to add yet another great brand to its licensing portfolio,” commented Bart van Helvoirt, ceo of Unlimited Footwear Group. “We look forward to working closely with the Paul Frank team on many fun footwear collections to come. The 30+ years experience in the footwear industry and international focus that UFG brings to the table make a perfect fit for the Paul Frank brand. We look forward to our contribution of further international growth and brand awareness of the Paul Frank brand.”

Michael Puglisi, licensing manager at Futurity Brands, added: “As part of our rebuild and positioning strategy, it is important for us align with strong partners like UFG. We look forward to growing the category of footwear for the Paul Frank brand alongside the experienced UFG team.”

The Paul Frank collections will be managed by the Heritage Footwear Company, part of UFG.

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