This ad will be closed automatically in X seconds.

V&A highlights new South Korean fashion collaborations

Museum confirms new partnerships with Michaa and LIDC in territory.

V&A Museum has confirmed two new partnerships in South Korea in the fashion space.

The museum has revealed its debut collection with womenswear brand, Michaa (pictured), which has been inspired by the designs of British potter and novelist, William De Morgan.

The range includes floral dresses, shirts, skirts, trousers, t-shirts and draped-style blouses. It is available in Michaa stores, online and in five pop-ups in upscale department stores in Seoul, Seongnam, Busan and Daegu.

In addition, following the success of its 2019 womenswear ranges, South Korean licensee LIDC is due to release its third V&A apparel collection later this month, this time including mens and kidswear.

The new range of dresses, skirts, tops, shorts and swimwear features vibrant prints inspired by textile and wallpaper patterns, including an abstract design Kaleidescope by M.P Verneuil and a floral design featuring Blackthorn by J.H Dearle.

Want to read more news like this? Simply sign up to our daily digest in the box below. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.

MORE NEWS
Asosheader500x500
 
Retailer asks brand partners with a UK manufacturing presence to sign up to the Transparency Pledge....
MoonbugThePoint500x500
 
Agency will oversee brand licensing and consumer products roll out across majority of Moonbug's portfolio....
RSLauraLane500x500
 
Entry deadline for the Licensing International UK Rising Star award is Friday August 14....
DreamsHB500x500
 
Exclusive new collection of bedroom furniture launches with home interiors magazine brand....
LTCHarry500x500
 
Key vehicles from the franchise have been launched in plush toy form for the first time....
CHumblot500x500
 
Xilam Animation's Capucine Humblot on why she hopes the collaborative approach of the past few months will continue in the long-term....
Get the latest news sent to your inbox
Subscribe to our daily newsletter