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Xilam marks virtual showcase for launch of new preschool property

First CG animated series, Oggy Oggy to launch during online event in April; licensing and CP component to be included.

French animation studio, Xilam Animation will launch its new preschool series, Oggy Oggy, during its second Virtual Showcase event next month.

Building on its inaugural Virtual Showcase last October, Xilam will introduce a consumer products component to its upcoming event – running from 7-9 April – which will also be headlined by Oggy Oggy.

Oggy Oggy is a spin-off from Xilam’s successful Oggy and the Cockroaches franchise and is due to be delivered later this year. The series sees young Oggy freed from the ceaseless tyranny of the cockroaches, with playfulness, adventures and friends making his new daily life so fun.

In addition, Xilam’s Virtual Showcase will also give attendees the chance to discover its current programming highlights including new episodes of Tangranimals and Pfffirates, upcoming preschool series Lupin’s Tale and short-form series such as Where’s Chicky? and Boon & Pimento.

Under the inaugural consumer products component, alongside new preschool IP Oggy Oggy, Xilam will present licensing opportunities for Lupin’s Tales and Where’s Chicky, as well as its classic properties including Oggy and the Cockroaches and Zig & Sharko.

“As we build upon Oggy and the Cockroaches’ global success and heritage, it felt like a natural step to create a property that would introduce preschool audiences to this treasured franchise,” commented Morgann Favennec, evp distribution at Xilam Animation. “Oggy Oggy is filled with heartfelt, imaginative and creative storylines and the show also has a very charming visual style, which will lend itself very well to licensing and merchandising.

“We’re looking forward to introducing Oggy Oggy to potential partners during our spring Virtual Showcase, and to updating the industry on all aspects of our business, from new projects and established series, and now also right through to consumer products.”

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