ZAG has secured an exclusive deal with emoji company to develop and launch a one of a kind collaboration bringing together Miraculous – Tales of Ladybug and Cat Noir and emoji.
The agreement will see the superhero world of Miraculous combine with emoji to offer partners a dedicated style guide featuring unique brand icons for licensing across categories including apparel, accessories, footwear, electronics, figurines, collectables, drinkware, fan merchandise, home goods and stationery among others.
“The emoji brand is globally known for its expressive consumers goods, events and entertainment services, and is one of the most versatile and used forms of communication and icons in the world,” commented Julian Zag, evp global operations and head of consumer products at ZAG. “We are at the most exciting point in our Miraculous adventure to date, with a $100+ million animated feature premiering later this year, and season five rolling out this fall following astounding season four ratings, and we look forward to creating a unique and exclusive brand collaboration for emoji and Miraculous fans the world over.”
Marco Hüsges, ceo and founder of The emoji company, continued: “Miraculous, featuring the beloved Ladybug and Cat Noir, has become a worldwide phenomenon with its unique stories and strong values of friendship, empowerment and courage.
“With emoji’s global brand recognition across all age groups, we will work together with ZAG to bring this new collaboration to key licensed categories with an initial focus on apparel and giftables.”