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Heinz and Paramount team for a product offer you can’t refuse

Heinz has partnered with Paramount to launch a new limited edition pasta sauce inspired by The Godfather.

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For a franchise which is fast approaching its 60th anniversary, Hot Wheels certainly has plenty left in the tank. LicensingSource.net finds out more.
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Following the retailer’s triumphant return to its original Oxford Street site and its first foray into Europe, head of pop culture Gary Williamson tells LicensingSource.net about the must-have licensed products in store for 2024.
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The integration of Artificial Intelligence (AI) into the creative, digital, and consumer products industries, signifies a transformative shift. Dr. Richard Wilson OBE, ceo of TIGA, looks at the nuanced impact of these technologies, with a focus on IP, licensing and skill sets.
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