Heinz and Paramount team for a product offer you can’t refuse

Heinz has partnered with Paramount to launch a new limited edition pasta sauce inspired by The Godfather.

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For a franchise which is fast approaching its 60th anniversary, Hot Wheels certainly has plenty left in the tank. LicensingSource.net finds out more.
Following the retailer’s triumphant return to its original Oxford Street site and its first foray into Europe, head of pop culture Gary Williamson tells LicensingSource.net about the must-have licensed products in store for 2024.
The integration of Artificial Intelligence (AI) into the creative, digital, and consumer products industries, signifies a transformative shift. Dr. Richard Wilson OBE, ceo of TIGA, looks at the nuanced impact of these technologies, with a focus on IP, licensing and skill sets.
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