This ad will be closed automatically in X seconds.

Animaccord cooks up new restaurant brand deal for Masha and the Bear

Japanese restaurant brand Tanuki will launch Masha and the Bear kids’ meals in CIS.

Animaccord is exploring new ground in the restaurant business, securing a new deal with Japanese family restaurant brand, Tanuki to launch a set of Masha and the Bear kids’ meals.

The new licensed food collection will include three different sets of Kid’s Boxes. These will include Kid’s Box with chicken burger, Kid’s Box with chicken nuggets and Kid’s Box with shrimps, along with a collectable toy inside.

The campaign was launched earlier this week in all Tanuki restaurants across Russia, Ukraine and Kazakhstan. Marketing activity including meet and greet events and joint promotional campaigns on the brands’ social media will also take place.

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.

MORE NEWS
Quiz2021winner500x500
 
The popular event will take place at Lords Cricket Ground, in the Thomas Lord Suite on Thursday 13 October....
ADuckworth500x500
 
Dreamtex's Anthony Duckworth on taking advantage of wider opportunities across the licensing industry to maximise consumer spending....
Moshi500x500
 
“Working with the team at Moshi has been an absolute delight, and our free content drops are just the start of our collaboration."...
Maurice500x500
 
The animal welfare charity and Cantilever Media have joined forces with the upcoming Sky Original animated feature film based on a children's fantasy by Sir Terry Pratchett....
Smeds500x500
 
The hotly tipped animation will form a key part of BBC One's schedule this Christmas....
job
 
The sports and brands licensing agency is looking to hire a new licensing manager....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.