This ad will be closed automatically in X seconds.

BLE bolsters its brand team

Brand Licensing Europe is investing in retail development.

Brand Licensing Europe has strengthened its brand team with investment in retail development.

Laura Freedman-Dagg returns to the team to resume her role as brand manager following parental leave.

Jenny Purves assumes the newly created role of retail manager with a focus on retailer liaison and development of the show’s successful Retail Mentoring Programme.

Both Laura and Jenny sit underneath brand director Anna Knight.

“We are so lucky to have both Laura and Jenny on team BLE,” commented Anna. “With Jenny now focusing on growing our Retail Mentoring Programme and visitor numbers and Laura providing valuable insight and support on brand strategy, I’m confident the show and our partners are going to benefit.”

BLE is celebrating its 20th anniversary this year, with the show running from October 9-11 at London’s Olympia. Registration is now open by clicking here.

(Pictured left to right: Anna Knight, Jenny Purves and Laura Freedman-Dagg)

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter.

London Stationery Show is the UK’s only event dedicated to the stationery, arts, crafts, paper and writing instruments sector. The acquisition also includes Stationery Matters magazine/online and National Stationery Week....
Primark has outlined its ambitious growth plans for the Italian market - including an investment of €50 million in the territory and the aim of growing its store footprint to 20....
The new survival crafting game, LEGO Fortnite, will go live inside Fortnite from 7 December....
Categories will span tableware to cook and bake essentials, waste disposal, utility accessories and pet products and gifts....
The luxury department store has teamed up once more with Beyoncé's Parkwood Entertainment, opening the doors of a special pop-up to celebrate the release of the artist's Renaissance film....
The art licensing and design studio has confirmed a further two collaborations with Carousel Calendars....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.