Bloom & Wild enjoying success with Liberty Print collaboration

Online florist, Bloom & Wild has launched a collaboration with Liberty Print, which is already attracting healthy attention with consumers.

The company has created a limited edition range of five bouquets each inspired by a bespoke Liberty Print box.

The letterbox and hand-tied Ciara bouquets were inspired by Liberty Print’s Ciara fabric which features a pattern taken from a popular 1960s Liberty scarf, brought to life with roses, cerise stocks and foliage.

The Rachel Deluxe bouquet – inspired by the archival meadowy cotton fabric which features hand-painted botanical flowers and lush green foliage – includes hare’s tail grass, quicksand roses, white nerine and eryngium, while the bold Phoebe – inspired by the 1961 Phoebe & Jo fabric – has been styled with pops of orange freesias, purple veronica and roses, with needles of snapdragons and ribbons of chasmanthium grass to recreate the artisanal design.

Finally, the vintage looking Elysian Day bouquet has been inspired by a print fabric which first appeared in pattern books in the late 1910s. Characterised by a parade of retro-inspired blooms, the print has been brought to life with champagne lisianthus and roses with pincushions of scabiosa and more.

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