This ad will be closed automatically in X seconds.

Boat Rocker Studios welcomes new partners for The Next Step

Cooneen and Kennedy Publishing on board for bespoke clothing ranges and a new magazine.

Boat Rocker Studios has secured new licensing deals for its tween dance drama, The Next Step, with Cooneen and Kennedy Publishing.

Cooneen has come on board to create a collection of apparel for five to 16 year olds. The licensee will produce branded items across children and teen nightwear, loungewear (including daywear), activewear, underwear, swimwear and Snugz face coverings.

The range will launch from September 2021.

Meanwhile, Kennedy Publishing will launch a special one-off issue of Totally Magazine – TNS Edition on 2 September. It will include insider info, cast news, interviews and fact/dance tips.

“The Next Step continues to have huge appeal and we’re delighted to be working with these best-in-class partners to offer fans even more choice with these fabulous new apparel collections from the award-winning team at Cooneen,” said Kate Schlomann, evp brand management and content marketing at Boat Rocker Studios. “Kennedy Publishing’s new magazine will be an essential read for all fans of the show, connecting them even more closely to the lives and journeys of the dancers of A-Troupe.”

The Next Step – which is broadcast in more than 120 countries worldwide – follows the trials, tribulations and triumphs of A-Troupe, a group of dancers at the Next Step dance studio. Now in its seventh series, it has consistently been one of the most requested CBBC shows on iPlayer over the past five years, notching up more than six million requests this year alone.

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.

The ambitious company has enjoyed a strong second half of 2021, welcoming Jonathan Baker, as well as working with Rovio and UFC....
Mattel is looking to further accelerate its current growth phase, welcoming Glenn Abell as svp MEGA and global head of the construction category....
The world's fastest and Olympic champion, Usain Bolt, has collaborated with Mr Men Little Miss to create a new character....
H&A's Livy Coare on her biggest hope for Christmas and what she’s most looking forward to next year....
Authentic Brands Group has revealed a number of new strategic operating partners for key regions around the world following its acquisition of the Reebok brand....
The new inclusive collection is accompanied by a marketing campaign with the tagline 'Welcome to the HALLS of IVY' and starring Beyoncé....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.