This ad will be closed automatically in X seconds.

Brainbase welcomes Chefclub and Moose Toys to roster

Chefclub and Moose Toys will be using the IP licensing platform to streamline and manage their global licensing businesses.

Brainbase is continuing its growth, securing a further two customers in the form of digital cooking brand Chefclub and Moose Toys.

Chefclub and Moose Toys will be using IP licensing platform Brainbase Assist to streamline and manage their global licensing businesses. The duo join a customer roster which also includes BBC Studios, BuzzFeed, kathy ireland Worldwide, Sanrio, SYBO Games and Van Gogh Museum among others.

“Chefclub and Moose Toys are two of the most celebrated companies in the licensing industry as of recent and we’re ecstatic to be working with them,” commented Ted Larkins, head of global licensing at Brainbase. “Our platform and technology will function perfectly to support their globally recognised intellectual property and rapidly growing consumer products businesses.”

Marie-Laure Marchand, svp global consumer products and business development at Chefclub, added: “We have decided to work with Brainbase as the platform is so user friendly. As a start up, we were looking for a system that could regroup all the key licensing phases, from contracting to royalty reporting as well as product approvals.

“Brainbase had the solution to all our requirements. Moreover, it is a great pleasure working with the team who is always very proactive and ready to implement new features to improve the experience.”

Menal McGrath, vice president, global licensing, Moose Toys, continued: “Heading into 2021 with multiple successful product releases, we knew the time was more pertinent than ever to choose a licensing management platform that would support us in the present and help us flourish in the future.

“Brainbase’s commitment to product and innovation resonated with our team as we look to continue disrupting the toy and licensing industries with our work.”

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.

MORE NEWS
UsainMM500x500
 
The world's fastest and Olympic champion, Usain Bolt, has collaborated with Mr Men Little Miss to create a new character....
LivyH&A500x500
 
H&A's Livy Coare on her biggest hope for Christmas and what she’s most looking forward to next year....
JBaker500x500
 
The ambitious company has enjoyed a strong second half of 2021, welcoming Jonathan Baker, as well as working with Rovio and UFC....
GlennMattel500x500
 
Mattel is looking to further accelerate its current growth phase, welcoming Glenn Abell as svp MEGA and global head of the construction category....
Reebok500x500
 
Authentic Brands Group has revealed a number of new strategic operating partners for key regions around the world following its acquisition of the Reebok brand....
HallsofIvy500x500
 
The new inclusive collection is accompanied by a marketing campaign with the tagline 'Welcome to the HALLS of IVY' and starring Beyoncé....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.