Brand & Lifestyle Licensing Awards 2023: The finalists

The finalists in the Product, Property, Retail and Rising Star categories for the Brand & Lifestyle Licensing Awards 2023 have officially been unveiled today (24 March).

The B&LLAs attracted a record number of entries this year, from companies large and small. All of the main product categories were judged by a panel that comprised of retail buyers from right across the spectrum including Argos, ASDA, Boots, Dunelm, FatFace, Home Bargains, John Lewis & Partners, JoJo Maman Bébé, Matalan, Moonpig, Morrisons, Mothercare, New Look, Next, Sainsbury’s, Selfridges, Specsavers, Tesco, TruffleShuffle, Vanilla Underground, Waitrose and WHSmith.

“The record number of entries for the B&LLAs 2023 underlines just how much the brand and lifestyle licensing business has grown and matured; the quality of entries was superb and the judges were certainly faced with a tricky task,” commented Ian Hyder, ceo of Max Publishing which owns and organises the B&LLAs. “Best of luck to all of the finalists – we cannot wait to celebrate with everyone at our new venue of the Royal Lancaster Hotel on Thursday 27 April.”

The B&LLAs 2023 Finalists are:

The B&LLAs Rising Star Award

  • Amy Austin, brand licensing junior buyer, DFS
  • Alexandra Bovey, senior licensing partnerships manager, Hearst UK
  • Oliver Gilding, exclusive brands manager, Iceland Foods
  • Rosanna Cousins, senior retail and commercial manager, The Point.1888
  • Zoryanana Mishchiy, licensing executive, The National Gallery
  • Jessica Healey, junior buyer, New Look
  • Alex Hartnell, coordinator, marketing & brand management, Beanstalk
  • Bryony Rodda, assistant buyer, George@Asda

 

PRODUCT AWARD CATEGORIES

Best Brand Licensed Fashion Accessories or Lifestyle Product or Range

  • Coca-Cola Unity 1971 Rookie Roller Collection from Shiner (Rookie Roller)
  • Goodyear Wellingtons and Outdoor Shoes from George Rye & Sons
  • Haribo Accessories for Claire’s from Imagine8
  • HEAD Watches Collection from Elysee Group
  • Historic Royal Palaces Superbloom Platinum Jubilee Jewellery Collection from Clogau Gold
  • Kellogg’s x Anya Hindmarch Accessories Range from Anya Hindmarch
  • National Gallery Umbrella Range from Fulton Umbrellas
  • TfL Handbag and Wallet Collection from Kurt Geiger
  • LEGO x adidas SUPERSTAR Shoes from adidas
  • Sara Miller London Handbags from Pelham Leather Goods

 

Best Brand Licensed Food or Beverage Product or Range

  • The Ashmolean Museum Tea Collection from Team Tea
  • Baileys Chocolate Range from Lir Chocolates
  • Cathedral City Frozen, Bakery and Chilled Collection from Iceland Foods
  • Chiquito Range from Iceland Foods
  • Gordon’s Sicilian Lemon Luscious Layer Cake from Finsbury Food Group
  • The National Gallery Canned Wine Collection from Canned Wine Co.
  • Natural History Museum Love Your World Collection from Creme d’Or
  • RHS Spirits for Gardeners from Harrogate Tipple
  • Robinsons Ambient Jelly Range from Rose Marketing
  • Smiley Originals Happy Soda Collection from Happy Drinks Co.

 

Best Brand Licensed Health & Beauty Product or Range

  • Alice Scott Health and Beauty Range for Tesco from H&A
  • Amy Winehouse Frankly Amy Camden Collection and Beauty Box from Illamasqua
  • Chupa Chups Health & Beauty Range from Corsair Toiletries
  • Coca-Cola Creations Make-up Collection from Revolution
  • Crayola Kids’ Bath Time Range for Boots from H&A
  • Fruit-tella Mix ‘n’ Match Lip Balm from Amber House
  • Mother & Baby Cleaning Range from Ecoanolytes
  • National Trust Explore & Treasure Collection from Toasted Crumpet
  • PepsiCo Range from Amber House
  • Reese’s Read My Lips Lip Balms from Amber House

 

Best Brand Licensed Adult Apparel Product or Range

  • Alice Temperley A Life in Print Collection from Anthropologie
  • The Ashmolean Museum Collection for Berksha from Park Agencies
  • Coca-Cola x PUMA Collection from PUMA
  • Ed Hardy Womenswear Collection for Missguided from Poetic Brands
  • Farah Golf Spring Summer 22 Range from Worldwide Golf Brands
  • National Gallery Collection for Urban Outfitters and Topshop@ASOS from Blackstone Designs
  • Natural History Museum Womenswear from Joanie
  • Panini Collection for Bershka from Bioworld
  • Sanderson of London x Paige Apparel Collection from Paige
  • V&A x Love & Roses AW22 Collection from Lipsy for Next

 

Best Brand Licensed Gifting Product or Range

  • Cath Kidston Flower Bouquets from Moonpig
  • Costa Coffee Gift Sets from Kimm & Miller
  • Eleanor Bowmer Gifting Range for Boots from A2V
  • FatFace Gifting Collection for Boots from SLG Brands
  • Laurence Llewelyn-Bowen Upcycling Range for Aldi from A2V
  • MTV Trivia Game from Ginger Fox
  • Natural History Museum Collection from Blueprint Collections
  • The Royal Horticultural Society (RHS) Calendar and Diary Range from Danilo Promotions
  • Van Gogh Museum Sunflower Pop and Sweet Almond Blossom Home Fragrance Range from Floral Street Fragrances
  • Wildlife Photographer of the Year Greeting Cards Collection from Museums & Galleries

 

Best Brand Licensed Homewares, Kitchen & Tabletop Product or Range

  • Emma Bridgewater Brighter World Collection from Elite
  • Fairy Dish Cleaning Tools and Accessories from Addis Housewares
  • Good Housekeeping Bakeware Collection at Homebase from Homebase
  • John Whaite Collection from Kimm & Miller
  • Laura Ashley Artisan Collectables Tableware from Wegter
  • Nadiya x Prestige Cookware and Bakeware from Meyer Group
  • The Royal Botanic Gardens, Kew Living Jewels Collection from Pure Table Top
  • Royal Horticultural Society (RHS) Benary Collection from Dexam
  • Sara Miller London Chelsea Glassware from Portmeirion
  • Scion Living Collection from Dexam

 

Best Brand Licensed Children’s Product or Range

  • Animal Planet Collection for George@Asda from Poetic Brands
  • Chapter B by Billie Faiers Kids Club Collection from Hunter Price International
  • LEGO x H&M Collection from H&M
  • London Underground CityBrix Train Brick Set from The London Toy Company
  • Morris & Co. Playmats from Totter + Tumble
  • National Geographic Dig Kits from Bandai UK
  • Natural History Museum Kids Dinosaur Collection for Dunelm from Dunelm
  • SmileyWorld Denim Collection for Next from Global Licensing
  • Sophie la girafe Gift Box Sets from Poetic Brands
  • Tusk for Tu Baby & Toddler Range from Paul Dennicci

 

Best Brand Licensed Electrical &/or DIY Products or Range

  • Amy Winehouse X Roberts Range from Roberts
  • Braun Limited Edition BC17 Wall Clock from Kith
  • Dolce & Gabbana Kitchen Appliances from Smeg
  • Goodyear Gardening Tools from Miralbueno
  • Goodyear Smart Signalling Light from Miralbueno
  • Laura Ashley SDA Collection from New Dawn Innovations
  • Stanley Work, Site & Floodlighting from Cascade Holdings
  • V&A The Art Store from Samsung Electronics

 

Best Brand Licensed Home Décor Product or Range

  • Alfred Wise Collection from We Love Cushions/Art Cushions
  • Cath Kidston Upholstered Furniture & Cushions for DFS from The Branded Furniture Company
  • Chapter B By Billie Faiers – Debut Collection from Hunter Price International
  • Country Living Collection for DFS from DFS
  • Country Living Paint Collection at Homebase from Homebase
  • English Heritage Fabrics and Wallpapers from Designer Guild
  • Joules Wallpaper & Paint Collection from Graham & Brown
  • Morris & Co. Lighting Collection from Pooky
  • Natural History Museum x Dunelm Spring Summer 2022 Collection from Dunelm
  • Orla Kiely Autumn/Winter 2022 for John Lewis & Partners from Ashley Wilde
  • Royal Horticultural Society (RHS) Fabric Collection from Sofa & Stuff

 

Inspired Innovation Brand Licensed Product or Range Award

  • Heinz Beanz Big & Little Bean Family Socks from Roy Lowe & Sons
  • Heinz Ketchup Dress-up from Amscan International
  • Jelly Belly x Myprotein Protein Powders from The Hut Group Nutrition
  • McLaren Px8 Edition Headphones from Bowers & Wilkins
  • Marmite Limited Edition Christmas Jumper for F&F from Global Licensing
  • The National Gallery x Dr. Martens Footwear from Dr. Martens
  • The Natural History Museum Dinosaur Poo from Creme d’Or
  • Original Stormtrooper Empire Roast Coffee from The Galactic Empire
  • Pride in London 50th Anniversary of Pride 50p Collection from The Royal Mint
  • Smiley Originals Anniversary Collectors Edition

 

The Sustainability Brand Licensed Product or Range Award

  • Corona Sustainable Lifestyle Collection from Cube Partnership
  • Emma Bridgewater Rice Husk Picnicware from Elite
  • Ford x Re/Done Sustainable Collection from Re/Done
  • National Trust AW22 Footwear Range from Moshulu
  • Natural History Museum x Dunelm Collection from Dunelm
  • Natural History Museum Stationery Range from Blueprint Collections
  • Royal Horticultural Society (RHS) I Bug You Range from Dexam
  • V&A AW22 Arts & Crafts Collection from People Tree
  • The Van Gogh Museum Home Fragrance Range from Floral Street Fragrances
  • World Wide Fund for Nature (WWF) Natural World Range from Carousel Calendars

RETAIL AWARDS CATEGORIES

Best Fashion Retailer of Licensed Brands

  • Anthropologie
  • ASOS
  • Bershka
  • BooHoo
  • H&M
  • Missguided
  • Next
  • Primark
  • Urban Outfitters

 

Best Department Store or Mixed Retailer of Licensed Brands

  • Argos
  • B&M
  • Dunelm
  • Home Bargains
  • John Lewis
  • M&S
  • Selfridges
  • WHSmith

 

Best Supermarket of Licensed Brands

  • Aldi
  • Asda
  • Co-op
  • Iceland
  • Morrisons
  • Sainsbury’s
  • Tesco
  • Waitrose

 

Best Specialist Retailer of Licensed Brands

  • B&Q
  • Boots
  • Carpetright
  • Claire’s Accessories
  • DFS
  • HMV
  • Homebase
  • Lakeland
  • Specsavers
  • Superdrug

PROPERTY AWARD CATEGORIES

Best Licensed Heritage Or Institution Brand (Open to: All licensed heritage or institution brands (including museum, gallery, heritage, charity or visitor attraction brands) that have executed licensing activity (including in the UK) in the period 1 January 2022 to 31 December 2022).

  • Ashmolean Museum
  • Battersea Dogs and Cats Home
  • English Heritage
  • Historic Royal Palaces
  • Morris & Co
  • The National Gallery
  • Natural History Museum
  • National Trust
  • Royal Horticultural Society (RHS)
  • Sanderson
  • Van Gogh Museum
  • Victoria and Albert Museum (V&A)

 

Best Licensed Lifestyle Brand (Open to: All licensed FMCG non-food brands (including those brands hailing from automotive/travel, home goods, electricals, DIY, media, toy and sports goods’ brands) that executed licensing activity (including in the UK) in the period 1 January 2022 to 31 December 2022).

  • Braun
  • Country Living
  • Ford
  • Goodyear
  • House Beautiful
  • LEGO
  • MTV
  • Playboy
  • Sophie la girafe
  • Transport for London (TfL)
  • Xbox

 

Best Licensed Design-led Lifestyle Brand (Open to: All licensed brands from design-based properties that executed licensing activity (including in the UK) in the period 1 January 2022 to 31 December 2022).

  • Alice Scott
  • Cath Kidston
  • Clarke & Clarke
  • Divine Savages
  • emoji
  • Harlequin
  • Laura Ashley
  • Me to You
  • Scion
  • Smiley

 

Best Licensed Food Or Beverage Brand (Open to: All licensed food, confectionery, beverage, restaurant or eating places brands that executed licensing activity (including in the UK) in the period 1 January 2022 to 31 December 2022).

  • Baileys
  • Barratt
  • Chupa Chups
  • Coca-Cola
  • Guinness
  • Heinz
  • Hershey
  • Jelly Belly
  • Slush Puppie
  • TGI Fridays

 

Best Licensed Fashion or Talent Brand (Open to: All licensed fashion or talent brands (including celebrities and ‘name’ brands from the world of sport, music, cookery, art/design or icons) that executed licensing activity (including in the UK) in the period 1 January 2022 to 31 December 2022).

  • Alice Temperley
  • Amy Winehouse
  • Billie Faiers
  • Eleanor Bowmer
  • Emma Bridgewater
  • Meg Hawkins
  • Nadiya Hussain
  • Sara Miller London
  • Their Nibs

For tables and tickets for the Brand & Lifestyle Licensing Awards 2023, please contact Clare at Createvents on clare@createvents.co.uk or call 0118 334 0085, or you can reserve and pay online at the Max Publishing Digital Box Office.

You can also follow the B&LLAs on Twitter at @LicensingAwards and #BELLAS23.

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