Brands & Retail has confirmed the date for its Summer 2024 Conference, as well as its Summer Sizzle Party and location-based entertainment panel.
Brands Retail Summer 24 will take place on 2 July at The Wellcome Collection Museum at London’s Euston.
The location-based entertainment theme will include a panel session on the future of experiential brand theme parks in the UK. Hosted by Lauren Heath-Jones, editor of Planet Attractions, panellists including John Costi-Mouyia, PMS International; and Annabel Rochfort, Blacklist Creative discussing the future of LBE.
In addition, the day will culminate with the new Summer Sizzle Party, taking place from 5pm to 11pm at the Union Bar at Regents Park Place. Early bird tickets are priced at £45 (until 30 May) and include a drink on arrival, buffet and networking. The party is open to conference attendees and service providers.
“Location-based entertainment is a buzz word in licensing since Covid and listening to brands who are wanting to get more into this sector presenting, we felt having an LBE theme at Brands Retail Summer 24 will help brands noticed within the LBE industry,” commented Ryan Beaird, event director. “We also have a great panel to end the day on LBE and its future, and a new party in the summer sunshine in Regents Park as well to close the event.”
Interested brands can reserve their 15-minute presentation slot by emailing Ryan.
Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.
