This ad will be closed automatically in X seconds.

Discovery launches digital games studio

Portfolio will include games from Discovery Channel, Animal Planet and more.

Discovery has announced the official launch of Discovery Game Studios.

The new division will serve as a hub for the creation, licensing and distribution of games for PC, video game consoles and mobile game platforms.

The titles will be inspired by Discovery’s extensive list of television series from networks including Discovery Channel, Animal Planet, ID, HGTV and TLC.

Discovery Game Studios is currently working directly with major game developer partners – such as Ubisoft, Jam City, Playway Games, Code Horizon Studios and Gamaga – to create and distribute games worldwide that will continue to super-serve Discovery’s superfans.

With a catalogue of 12 titles currently on the market and another dozen in the works, available games include Gold Rush: The Game, Diesel Brothers: Truck Building Simulator, Red Crimes, Wheeler Deals, Street Outlaws and Discovery #MINDBLOWN, to name a few.

Upcoming titles include Deadliest Catch: The Game, Moonshiners: The Game and Naked & Afraid Survival Challenge.

“As Discovery continues to evolve and lead in the digital media world, we are always working to find new and exciting ways to interact with our fans and give them more content from their favorite shows,” said Matt Bonaccorso, director, marketing and digital products at Discovery. “Whether it’s exploring the world’s harshest environments or most stunning animal life, or investigating true crimes or perfect dress options, Discovery Game Studios is focused on creating innovative and interactive experiences that not only build upon the success of our series, but also surprise and delight our fans.”

Ian Woods, svp international consumer products at Discovery, added: “I am incredibly proud to lead Discovery’s innovative and passionate international consumer products team.

“With digital games now falling within that organization, Discovery can truly deliver to consumers across all categories and touch points of our business.”

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter.

Mike Coles, group md at Blues Group, on changes in strategy beginning to bear fruit and increasing sales year on year....
Agency secures mobile accessories deal for Pringles, as well as renewals with four key SLUSH PUPPiE partners....
"We’re looking forward to leveraging our global licensing, merchandise and retail experience and bringing to life the unique IOM TT atmosphere."...
“We are thrilled to collaborate and create a collection of apparel that celebrates the band and MTV’s influence on the global music industry," says Bravado's David Boyne....
The range features eight historic wallpaper designs adapted and recoloured for use within the modern interior....
The museum is looking to further grow its commercial team, seeking a brand licensing senior creative manager....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.