Company gives fans access to 17,000+ copyright protected brand icons and designs for personal use.
The emoji company has debuted an expansive new website which makes official emoji brand assets available for free to the general public for the first time.
At the same time, the company has also unveiled a new range of 3D animated emoji brand icons, bringing fan-favourite icons to life in a whole new way.
On the new emoji.com platform, consumers can now browse and search the entire catalogue of emoji brand icons, wallpaper and stickers – previously only available for commercial use – then download those items for their own personal use, free of charge.
Among the items available for download is the emoji company’s new line of 3D animated emoji brand icons, also available for commercial licensing.
Featuring 343 unique designs such as a heart icon that actually beats, a baby poo happily sucking on a pacifier and clinking champagne glasses, the range puts a fun twist on familiar icons, combining the expressiveness of a classic icon with the energy of a GIF.
“Icons have quickly become an indispensable tool for expression and distinction in everyday life, and as the owner and operator of the emoji brand, we have the unique opportunity of giving consumers the power to showcase their personality and individuality by using our emoji brand content,” said Marco Hüsges, ceo and founder, the emoji company.
“Our library of content contains so much more than what consumers are generally used to. Making our creations available for free for personal use is a natural step as we continue to work with our partners around the world to create consumer products, promotions, events and experiences that break out of the norm and promote self-expression in all its many forms.
“This is what the emoji brand is all about.”