LicensingSource.net – the central media to the licensing sector, from the publishers of the Licensing Source Book Europe and organisers of The Licensing Awards – has today (29 June) launched its new Featuring… monthly special focuses, highlighting the key areas of licensed properties and products across all core sectors.
The monthly focuses will highlight and analyse core areas that make up the 360 degree success of licensing campaigns at retail. LicensingSource.net has an enviable reach of over 24,000 subscribed, engaged readers, while the wider business enjoys an overall database of over 200,000 contacts across brand, product and retail.
Weekly special editions with feature-specific commentary and content will be sent out in addition to the usual daily newsletter from LicensingSource.net.
“One of the key factors in our reach across licensing, aside from our connection to retailers via our awards programmes, is our broad suite of media across digital, print and awards brands spanning so many core business areas – toy, nursery, gift, greetings, housewares, party and more,” commented Rob Willis, coo at Max Publishing. “Our ability to be totally up to date with existing and new licensees and buyers in all these areas is what sets us apart, given the licensing business relies on comprehensive, wide-ranging brand extensions hitting retail.”
Featuring… will launch in October 2022, following the popular BLE Bulletin in September. Areas covered will include Apparel & Accessories, Toy, Publishing, Gaming and Food & Beverage among others.
Please contact Ian Hyder, Rob Willis or Samantha Loveday for a features list and further details on how to be included.
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