Hit Roald Dahl childrenswear collaboration continues at M&S

A new collection features characters from Matilda and Charlie and the Chocolate Factory.

The Roald Dahl Story Company is continuing its successful collaboration on childrenswear with Marks & Spencer.

A new collection features popular characters from Matilda and Charlie and the Chocolate Factory, with items including sweatshirts, t-shirts, jeans, dresses and pyjamas.

“Whether wondering what to read next like Matilda or dreaming of winning a golden ticket like Charlie – we know how much children enjoy immersing themselves in the worlds of Roald Dahl stories, and we’re delighted that now they can wear their favourite characters too,” commented Rebecca French, senior licensing manager at The Roald Dahl Story Company.

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