This ad will be closed automatically in X seconds.

Influencers gather to mark 40th anniversary of E.T. The Extra-Terrestrial

Fans and family influencers gathered at the Prince Charles Cinema in London on Sunday 23 October to celebrate the 40th anniversary of one of the most popular movies of all time, Universal Pictures and Amblin Entertainment’s E.T. The Extra-Terrestrial.

Attendees took a nostalgic trip down memory lane to the 80s-inspired immersive event where they had the opportunity to don a red hoodie and capture content on a replica of the iconic BMX bike with E.T. in tow, before stopping off at an old school video rental store.

Paying homage to 80s movie classics, the shelves were adorned with VHS boxes of iconic films from the era – including E.T. The Extra-Terrestrial – and original analogue TVs displayed the film’s opening sequence.

Also on show was footage and physical product displays of the range of 40th anniversary E.T. products available at retail. Once seated in the retro screening room – with glowing fingers pointed to the sky – all attendees came together to capture a special ‘phone home’ image paying tribute to the seminal moment in movie history.

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.

Mattel is accelerating its expansion into console games with the announcement of a multi-year strategic partnership with Outright Games, beginning with three new games for all consoles and PC, slated for release before the end of this year....
Jazwares has entered into a multiyear global toy licensing agreement with Scottgames LLC to produce a toy line inspired by the survival horror video game and film franchise Five Nights at Freddy’s. ...
Jane Garner’s funeral/celebration of life will be held on Friday 31 May...
Adding to its ever-expanding music portfolio, Hasbro has announced the summer release of Peppa's Party: The Album, the fifth studio release from beloved global preschool icon Peppa Pig, who is celebrating her 20th birthday this year....
Peter Rabbit
Penguin Ventures has announced its renewed long-term agency agreement with Sony Creative Products (SCP) in Japan for The World of Peter Rabbit, on behalf of brand owner and Beatrix Potter’s original publisher Frederick Warne & Co Ltd....
Supercell is expanding its partnership with WildBrain CPLG to bring Brawl Stars consumer products to millions of fans across the globe....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.