Licensing Expo will take place in June next year, Informa Markets has this afternoon (6 October) confirmed.
The show will run from 13-15 June 2023 at the Mandalay Bay Convention Center in Las Vegas. It was originally due to take place on 23-25 May, but will now return three weeks later to accommodate event venue renovations.
“We have been closely following the construction dateline at Mandalay Bay. With their guidance, we have obtained favourable dates to reschedule the event and avoid disrupting the meeting spaces required for Licensing Expo,” commented Anna Knight, svp licensing at Informa Markets. “We wanted to update the licensing community after further discussions with Mandalay Bay to ensure all visitors and partners plan their summer accordingly.
“The Licensing Expo team will contact exhibitors and partners to discuss the rescheduled dates, answer any queries, and ensure we deliver the same event experience you have become accustomed to, albeit a few weeks later than originally planned.”
Next year’s Licensing Expo theme will also be fashion, building on Brand Licensing Europe’s 2022 theme that showcased collaborations from industry influencers such as Balmain, HYPE, H&M and more, with brands including Mattel’s Barbie, SEGA, Teletubbies and Kellogg’s taking to the runway – a highlight of September’s event.
Anna continued: “Seeing the incredible response we had at BLE from the fashion theme, we wanted to bring it to Expo next summer to spotlight the innovation and creativity that comes from this category on a global stage.
“Fashion, apparel, and accessories are all inclusive and transcend age, gender, race, and nationality. It forms such a critical part of the licensing process but is also an integral part of consumers’ identity. BLE was just the beginning of what this theme has to offer, and we can’t wait to bring it to life on Licensing Expo’s show floor.”
Maura Regan, president of Licensing International, which is the sponsor of the show, continued: “Having fashion as the theme opens so many possibilities in the licensing space and will allow attendees and exhibitors to explore the breadth of consumer products available through the fashion world.
“We’re excited to see unique collaborations unfold between licensing and fashion, along with the constant emergence of new innovations and trends. Licensing Expo 2023 will showcase some incredible opportunities to grow the licensing and fashion industries even further.”
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