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Medialink and emoji celebrate China Licensing Awards win

The collaboration with luxury skincare brand L’Oréal is awarded Licensee of the Year (Health & Beauty).

The emoji company and its licensing agent, Medialink Group, are celebrating after winning at the 2021 China Licensing Awards.

Medialink Group partnered with luxury skincare brand Lancôme under L’Oréal Paris Group for the emoji co-branded gift box on Double 11 in 2020.

On 14 July, this was named the winner in the Licensee of the Year (Health & Beauty) category.

The ceremony was held at the National Convention and Exhibition Center in Shanghai.

Lancôme’s Tonique Confort’s pink bottle cap was customised and printed with four fun and energetic emoji brand expressions. The gift box also included an emoji brand pink headband.

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