STUDIOCANAL – in partnership with Mercis and Superprod Animation – has unveiled plans to develop and produce a new CGI series for classic brand, Miffy.
The series is in development with CANAL+ and will launch on the channel in 2025.
The 78 episodes of seven minutes will be targeted at 3-5 year olds. International sales will be handled in the Netherlands and Japan by Mercis, and by STUDIOCANAL and Superights in the rest of the world. All merchandising and publishing rights regarding the new series will be handled by Mercis.
“We are so excited that Miffy will be reintroduced to future generations with complete new stories, new sets and locations and new characters such as her young brother Bun,” commented Marja Kerkhof, md at Mercis. “This series will be a new milestone for Miffy.”
Francoise Guyonnet, executive md TV series at STUDIOCANAL, continued: “We fully respect the legacy of this wonderful character and are delighted to be part of the transformation of Miffy who, while retaining the same iconic look, now has a fresh and contemporary vision.
“Along with our co-producers at Mercis and Superprod Animation, we want to make sure that such a beloved character will stand the test of time, by widening her appeal to capture the hearts of children and families across the globe. After the continued success of STUDIOCANAL’s Paddington, a treasured and cherished character for 65 years, it’s wonderful to make this announcement today which underlines our ambition in the quality franchise space.”