Including the Rubik’s and Spin Master’s Perplexus Puzzles brands teaming up for new launch.
Source rounds up more news from the licensing industry across the globe from the week.
Rubik’s is teaming up with Spin Master’s Perplexus Puzzle brand to create a new twist on one of the world’s best selling toys. The duo will develop a co-branded Rubik’s x Perplexus range, which will feature 3D ball-in-a-maze puzzle and labyrinth toy. The first product set is due for launch in spring 2020, with additional toys earmarked to roll out soon after. The deal was brokered by The Smiley Company.
Toei Animation Europe has appointed Reemsborko as the UK and Eire licensing agent for the whole Dragon Ball franchise (Dragon Ball, Dragon Ball Z and Dragon Ball Super). “Dragon Ball is the single most widely recognised anime, with a demonstrable success at UK retail over the past 12 months,” said Max Arguile, founder of Reemsborko.
Silvergate Media has revealed a new creative partnership with Merlin Entertainments that will bring preschool property Octonauts to Chang Feng Ocean World in Shanghai, part of the Sea Life global aquarium chain. The attraction will launch to the public in June 2020 and will be the biggest Octonauts attraction worldwide.
Fast growing Indian lingerie brand, Clovia, has teamed with emoji for a collection of nightwear and briefs. The new holiday collection includes tops and pyjama sets, plus matching panties, with seasonal inspired slogans and emoji icons.
Xilam Animation has appointed Caterina Gonnelli as evp content for the company’s growing slate of projects. Caterina was previously Disney’s director of acquisitions and co-productions for the Disney Channels EMEA.
Watch Skins launched the world’s first blockchain watch face at CES Expo in Las Vegas this week. Using new patent-pending technology, Watch Skins can connect smartwatch users with their favourite brands and offer collectable and customisable skins. The Brand Liaison is handling the licensing programme for the company.
Cottonwood Media has secured a new partnership with Asiana Licensing for preschool animation, The Ollie & Moon Show. A merchandising programme will cover publishing, toys, apparel, collectables and promotions for the show which enjoyed a successful debut on South Korean TV channel, EBS.
Italian boutique animation studio Enanimation has secured a broadcast deal for preschool show, Nina & Olga, with Rai Ragazzi.
Children’s music brand, Kidz Bop has announced a new tour for 2020. In partnership with Live Nation, the family-friendly live concert experience will visit 59 cities in the US, Canada and Dominican Republic throughout the year.
MDL has been busy building the licensing programme for Ink Group’s Zafari brand in Italy, with the preschool animation a hit on Rai Yoyo after just six months on air. Partners on board for the series include Salani (books), Ravensburger (puzzles), Publievent (costume characters), Pon Pon Edizioni (official magazine), Multiprint (stamp sets and markers), Edizioni Play Press (kiosk products), Dolfin (chocolate and confectionery), Clementoni (educational toys) and Modecor (cake decorations).
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