Santoro has debuted its new brand, Bangoberry, which it says is tailored to those ‘young in years and young at heart’.
The new unisex animal-based property has a collection of 90 skus across gifting and back to school ranges.
The brand has already gained international traction, with Santoro having appointed 10 distributors across Bulgaria, Georgia, Greece, Hungary, Italy, Malta, Montenegro, Netherlands, Romania and Spain, alongside domestic sales in the UK.
Between Santoro and its distributors, Bangoberry has appeared at a host of trade shows including Brand Licensing Europe (UK), Insights X (Germany), Big Buyer (Italy), Toy Fair (Germany), Intergift (Spain), Spring Fair (UK), School & Office (Greece) and Spotlight (Netherlands).
Multi-territory licensees for Italy, France, Switzerland, Germany, Benelux, Scandinavia and Austria are also currently being signed.
Santoro will also be heading to Licensing Expo in May to further build on momentum for Bangoberry.
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