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Shopkins joins Build-a-Bear portfolio

Global licensing agreement inked for branded plush and accessories.

The Shopkins property is heading to Build-a-Bear this summer as the collectable continues to expand into new categories.

The Licensing Shop has secured a global licensing agreement for the Moose Toys brand.

This will see an assortment of plush and accessories launch at stores and online from late summer.

The deal covers locations in the US, Canada, the UK, Denmark, Ireland, Puerto Rico and China, as well as franchise outlets in Africa, Asia, Australia, Europe, Mexico and the Middle East, according to Kidscreen.

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