This ad will be closed automatically in X seconds.

Skinnydip London launches Care Bears collection

New limited-edition adult apparel and accessories range based on the heritage brand launches exclusively with retailer.

In a new deal brokered by leading European agency, Bulldog Licensing, Skinnydip London has signed up to offer a large collection of apparel and accessories, based on the classic Care Bears brand.

Featuring accessories such as hats, bags, phone cases, make-up bags and more – as well as apparel lines such as cardigans, cropped vests, t-shirts, hoodies, and nightwear – the 31-piece collection aims to appeal to every Care Bears’ fan.

The designs include fun slogans, super soft faux fur materials and pastel prints as the perfect tribute to the evergreen Care Bears brand.

“We’re thrilled to have Skinnydip London on board and it’s sure to be a big hit with the property’s adult fans,” said Sole Puerto, senior creative manager at Bulldog Licensing. “We’re looking forward to continuing to grow the consumer products programme at a time when heritage brands are particularly strong for consumers.”

Roubina Tchoboian, vp of international licensing at Cloudco Entertainment, added: “We love the way that Skinnydip London incorporated the playful, whimsical nature of the Care Bears into their pieces and are eager to see how our fans react to this fun and colourful collection.”

The Care Bears brand boasts an expansive global reach among children and their mums and is now present at retail across categories including apparel, publishing, partyware and accessories.

Bulldog Licensing is planning to build on the existing licensing programme and further the reach that the Care Bears currently has in the UK for babies, young children and adults.

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.

MORE NEWS
LA24500x500
 
The deadline for entries into The Licensing Awards 2024 has been extended to Thursday 6 June....
Primark500x500
 
The changes see the introduction of the ‘Portal’ - a window into the world of Primark, which will be used across campaigns and the wider brand world; bringing everything Primark offers to life....
KFCMiniBrands500x500
 
The initial focus is on apparel, fashion accessories, gifts, novelties, socks, jewellery, headwear and pet toys for the US market....
VWlogo500x500
 
The agency will now spearhead the management and expansion of VW’s existing licensing programme, extending the brand into new categories and key consumer markets worldwide....
LiamTaylorRubberRoad500x500
 
Rubber Road's Liam Taylor on a summer of big movies and sporting events, and a hopeful return of the 'feel good factor'....
Kiss500x500
 
Bravado and Pophouse will be marking 50 years of KISS this year, with a number of special releases and a look ahead to a new era of projects....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.