This ad will be closed automatically in X seconds.

Superga collaborates with LoveShackFancy for second time

Footwear label continues relationship with vintage-inspired fashion brand.

Footwear label Superga is continuing its collaboration with the vintage-inspired fashion brand, LoveShackFancy.

A second installment from the two brands will include platforms and espadrilles – with details including bead threaded laces – as well as further styles for children, reported Fashion United.

The seven styles for women and two styles for children will range in price from $65 up to $139.

This follows on from the success of the initial line, which debuted last June.

“The LoveShackFancy girl is just as happy dancing on the beach in a ruff-mini skirt as she is in a taffeta gown in the grandest ballroom, and she’s so free-spirited she’ll pair either with floral sneakers and still be the belle of the ball, ” said Rebecca Hessel Cohen, founder of LoveShackFancy.

“This season we introduced a dusty rose-colored espadrille with diaphanous floral laces and added a beaded moment to the classic sneaker in the prettiest prints.”

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.

MORE NEWS
RockyHorrorShow500x500
 
Consumer and fan engagement company, GalaxyCon has acquired the licensing rights to cult hit franchise, The Rocky Horror Show, in a deal secured by Golden Goose....
LondonZoo500x500
 
London Zoo's Abbie Taylor on how Brand Licensing Europe can help raise the profile of ZSL, London Zoo, its animals and conservation work, both in the UK and internationally....
HK50thanniversary500x500
 
Our special Hello Kitty supplement - included as part of the jam-packed autumn issue of Licensing Source Book - celebrates her 50th anniversary in style....
Wickedlogo500x500
 
The products will be available at retail in Q4 just before the release of the eagerly anticipated movie....
YvonneEllen500x500
 
Beanstalk will work closely with Yvonne Ellen London to explore new licensing opportunities in categories including stationery, home fragrance, nursery, fashion and accessories among others....
AlyssaGourlay500x500
 
The role includes supporting Born to License’s growing list of US clients such as Evry Jewels, Val Cucina and Dream Big Little Co., as well as securing new clients in the region....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.