Start Licensing’s Ian Downes explores how the retailer has curated its Christmas gifting offer

Start Licensing’s Ian Downes takes a dive into the Boots Christmas 2021 catalogue this we

The ‘buy less, choose well, and make it last’ mantra was raised during a spec

Start Licensing’s Ian Downes takes a look at how John Lewis is using lifestyle

Start Licensing’s Ian Downes takes a look through the Boots catalogue to see how

Source chats to licensing manager Josie Will about extending the lifestyle brand through clever collaborati

Source speaks to a range of licensees to find out more about the power

Home and interiors form a large part of the brand and, through licensing, This

Start Licensing’s Ian Downes finds licensing playing a role in an increasingly diverse set