Start Licensing’s Ian Downes gets confirmation this week that licensing, collaborations and partnerships are

Start Licensing’s Ian Downes finds some supersized examples of a growing trend for brands

The partnership has seen the creation of three new doughnuts, complete with pink icing, sprink

Start Licensing’s Ian Downes checks out some examples of romantic licensing from the industry t

Start Licensing’s Ian Downes on investing time in promotions and being in it for

It’s all about ‘added value’ this week for Start Licensing’s Ian Downes.

Including Allison Watkins joining Coolabi as director of CP and TV distribution.

Kendra Dandy, The Powerpuff Girls and Krispy Kreme among new licences.

Including Mattel’s Skeletor as you’ve never seen him before for Moneysupermarket.com.