UK toy showcase returns to London’s Olympia from January 22-24, 2019.
It’s the turn of the marketing team as Source delves into BLE’s inner workings.
What goes into preparing for BLE? The Source finds out… starting with the sales team.
Relive last week’s industry showcase, networking events, panels and more.
Experience was not befitting of usual high standards we aim for, says brand director.
Visitors up for day one says brand director Anna Knight; key changes set for 2018.
Licensed sport product specialist among newcomers to show floor for 2018.
Expanded Brands & Lifestyle Theatre Programme also set; visitor registration goes live.
Introduction of service follows success at Licensing Expo earlier this year.