Initiative will cover brands including My Little Pony, NERF and Power Rangers.
Start Licensing’s Ian Downes spots two examples of successful long-term deals.
Difuzed will bring lifestyle products featuring Hasbro brands to fans across Europe.
Extending the reach of iconic board games catches the eye of Ian Downes this week.
From bookies to burgers, it’s been a varied week of licence spotting for Ian Downes.
Purewhite teams up with Hasbro for playful collection of limited edition styles.
The Brands Masterpiece and Okashi collabs feature brands and their logos.
Company introduces Monopoly: Fortnite Edition and NERF Fortnite Blasters.
Including Allsorts Licensing to handle gaming brand Cuphead in the UK and ROI.