Start Licensing’s Ian Downes takes a look at how Poundland and Asda have incorporated licens
Start Licensing’s Ian Downes visits Poundland and Wilko this week to see how licensing
Start Licensing’s Ian Downes looks at some examples of products being in the right pl
Start Licensing’s Ian Downes finds some good examples of how Licensing PLC is providin
Start Licensing’s Ian Downes looks at how retailers are using licensed brands within their Wo
Start Licensing’s Ian Downes takes a look at how The Works is using licensing
Start Licensing’s Ian Downes returns to Iceland and examines the competitive edge it gains f
Start Licensing’s Ian Downes takes a look at how Poundland is using the arts
Start Licensing’s Ian Downes takes a look at some of the trends and activities