Start Licensing’s Ian Downes sees some examples in retail of how licensing has adapted

Start Licensing’s Ian Downes takes a look at some brands taking a slice of

How Rose Marketing has injected some fun into the freezables category.

It’s post BLE and Start Licensing’s Ian Downes is emerging from the ‘bubble’.

Start Licensing’s Ian Downes is reminded of the diversity of licensing this week.

Start Licensing’s Ian Downes highlights some stand out achievers at retail.

It’s a mixture of cooking and culture for Start Licensing’s Ian Downes this week.

It’s all about ‘added value’ this week for Start Licensing’s Ian Downes.

A licensing success story in The Sunday Times catches Ian Downes’ eye.