Start Licensing’s Ian Downes enjoys a week that reinforces the variety that exists within licensing.

Start Licensing’s Ian Downes takes a look at how the tradition of licensed annuals

Start Licensing’s Ian Downes discovers plentiful licensing activity while expanding his usual walking routes t

In his first column of 2021, Start Licensing’s Ian Downes highlights the success of Marmite̵

Start Licensing’s Ian Downes checks out some new licensed offers across apparel and publishing wh

The collection will feature wooden toys, keepsake stationery and feeding items.

“We are delighted to renew our partnership with Magic Light Pictures for The Gruffalo.”

Start Licensing’s Ian Downes turns his attention to ice cream and ice lollies and

Start Licensing’s Ian Downes looks at the vibrant area of museum licensing.