Start Licensing’s Ian Downes on why it’s worthwhile reflecting on the longer lasting deals
From Beano to Vikings and the freshly signed Miffy, Rocket Licensing has built a pac
Landmark collaboration will see the leading baby food brand create a Very Hungry Caterpillar ra
How is business continuing for the industry now working from home is the new norm
Why publishing-based properties are such a rich vein of content for the licensing industry.
Beacon Creative’s Carol Feeley highlights her top trends from last week’s show.
We find out more about the product which is bringing licensed stories to life.
Start Licensing’s Ian Downes discovers the licensing friendly nature of Waitrose.
The collaboration marked the first time the delivery service had partnered with a licensed charac