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Toys among most popular categories on Amazon UK for Black Friday

Amazon UK has revealed the top shopping trends for Black Friday 2022, with toys, electronics, beauty and home products proving some of the most popular categories to date.

New Black Friday deals live today (25 November) on Amazon UK are running across top brands such as Peloton, Echo Devices, Ninja and Play-Doh.

The retailer is also projecting that its deals will save UK customers more than £250 million over the holiday season.

Amazon has been running different deals across its ‘Black Friday Week’ event, with some of the most popular deals including Xbox Series S, Vera Wang fragrance and Maybelline mascara.

In the toy space, new deals live today include Nerf Elite 2.0 Motoblitz Blaster, Play-Doh Kitchen Creations Ultimate Ice Cream Truck, Monopoly and VTech Baby Laptop.

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