This ad will be closed automatically in X seconds.

Yu-Gi-Oh brand welcomes raft of new licensees

Konami Cross Media has welcomed a number of new licensees to the programme for anime franchise, Yu-Gi-Oh!

Fashion UK in on board for apparel as it looks to grow its anime offering; US-based manufacturer of gym apparel and accessories, Kovert will launch a line of Yu-Gi-Oh! merchandise; while Mister SFC will launch a range of Yu-Gi-Oh! jewellery to mark the 25th anniversary of the Trading Card Game.

Konami Cross Media was at Brand Licensing Europe last week (4-6 October) where it was aiming to identify further new merchandising opportunities.

“We are excited for the continuing growth into new categories,” commented Jennifer Coleman, vp licensing and marketing at Konami Cross Media. “From sustainable clothing, to gym workout wear, to jewelry, these new deals will bring a lot of buzz around Yu-Gi-Oh! products not previously available to its fans.”

The new lines will all be available in time for the 2023 holiday season.

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.

The countdown to The Licensing Awards 2024 in September is officially on, with the finalists across all categories having been announced....
The finalists in the hotly contested Product categories at The Licensing Awards 2024 can officially be revealed today (11 July)....
The finalists in the special consumer award at The Licensing Awards 2024 - What Kids Love, in collaboration with The Insights Family - can today (11 July) be revealed....
The publisher will collaborate closely with Toikido on a consumer products programme for Bearly Getting By, which has seen immediate success in the greeting card category since its launch in January....
Heathside Trading and OddBalls join the licensing programme for the classic brand....
Bravado has teamed up with Supervinyl and Brain Dead Studios to host special events and debut limited edition merchandise across LA....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.