Home and giftware brand donating 50% of profits generated from sale of a set of two mugs to Future Dreams.
Home and giftware brand, Yvonne Ellen will be donating 50% of the profits generated from the sale of a set of two mugs – entitled Off Duty and Daydreamer – to Future Dreams, a UK-based breast cancer charity.
The mug set was created through a brand licensing programme with Yvonne Ellen’s agent The Point.1888 and licensee 51 Percent Limited.
The mugs are available to purchase at www.yvonneellen.com and selected John Lewis and Fenwick stores.
They will also be present at tea stations in Future Dreams House for visitors wanting a ‘hug in a mug’ when at the centre. FDH is due to open in spring 2020 and it will be a centre where women, men and their families can receive free, personalised support to address the emotional and physical side-effects of a breast cancer diagnosis.
“I am delighted that my designs will be helping to support the incredible work Future Dreams does,” commented Yvonne. “It’s truly an honour to be given the opportunity to help a cause which gives such invaluable and vital support to so many amazing women.”
Future Dreams trustee, Sam Jacobs, added: “We are extremely proud and grateful to be working with Yvonne. It’s wonderful to be able to utilise a product daily and for something so comforting as a cup of tea or coffee and all while helping those touched by breast cancer.”
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