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Cally Beaton to host the Brand & Lifestyle Licensing Awards 2024

With just one week remaining until the Brand & Lifestyle Licensing Awards 2024, media entrepreneur, podcaster, writer and performer, Cally Beaton has been confirmed as host.

Cally’s career among other things has seen her being the youngest and only female member of the ITV board and, most recently, doing a 10 year stint as senior vice president at US studio giant Viacom CBS.

Her work with brands such as MTV, Comedy Central, Nickelodeon and Paramount Pictures means that Cally is very au fait with the licensing industry.

Also, if you want someone to blame for bringing South Park and SpongeBob SquarePants to the world, you need look no further.

The Brand & Lifestyle Licensing Awards 2024 takes place on Thursday 25 April at the Royal Lancaster London.

You can check out the full list of finalists here.

There is still time to get a ticket to the event, but don’t delay. You can contact Clare at Createvents on clare@createvents.co.uk or 0118 334 0085. You can reserve and pay online at the Max Publishing Digital Box Office.

Headline sponsor of the Brand & Lifestyle Licensing Awards 2024 is Brand Licensing Europe, while it is also supported by Licensing International.

Category and associate sponsors include: Beanstalk, Brandcomply.com, CAA Brand Management, emoji, Golden Goose, Hearst UK, Lisle Licensing, Metrostar, National Gallery, Natural History Museum, Perfetti Van Melle, Pink Key Licensing, Poetic Brands, Products of Change, RHS, Sanderson Design Group, Sara Miller London, Seminal, Smiley, Spring Fair 2025 and Start Licensing.

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