This ad will be closed automatically in X seconds.

Cally Beaton to host the Brand & Lifestyle Licensing Awards 2024

With just one week remaining until the Brand & Lifestyle Licensing Awards 2024, media entrepreneur, podcaster, writer and performer, Cally Beaton has been confirmed as host.

Cally’s career among other things has seen her being the youngest and only female member of the ITV board and, most recently, doing a 10 year stint as senior vice president at US studio giant Viacom CBS.

Her work with brands such as MTV, Comedy Central, Nickelodeon and Paramount Pictures means that Cally is very au fait with the licensing industry.

Also, if you want someone to blame for bringing South Park and SpongeBob SquarePants to the world, you need look no further.

The Brand & Lifestyle Licensing Awards 2024 takes place on Thursday 25 April at the Royal Lancaster London.

You can check out the full list of finalists here.

There is still time to get a ticket to the event, but don’t delay. You can contact Clare at Createvents on or 0118 334 0085. You can reserve and pay online at the Max Publishing Digital Box Office.

Headline sponsor of the Brand & Lifestyle Licensing Awards 2024 is Brand Licensing Europe, while it is also supported by Licensing International.

Category and associate sponsors include: Beanstalk,, CAA Brand Management, emoji, Golden Goose, Hearst UK, Lisle Licensing, Metrostar, National Gallery, Natural History Museum, Perfetti Van Melle, Pink Key Licensing, Poetic Brands, Products of Change, RHS, Sanderson Design Group, Sara Miller London, Seminal, Smiley, Spring Fair 2025 and Start Licensing.

Poetic is now planning a wide range of babywear, accessories, maternity wear, family apparel, footwear and luggage for the brand, inspired by the colourful and positive imagery associated with Sesame Street throughout its many decades....
Initial Boat Rocker properties that Firefly will be representing in the US include Orphan Black, Orphan Black: Echoes, Beacon 23, Big Comfy Couch, Danger Mouse, Rainbow and Count Duckula....
New RHS licensee, Willsow will highlight its range of RHS Plantable Seed Paper Calendars and Plantable Christmas Crackers, while established partner Moorcroft will present its newest range of RHS art pottery....
The collaboration sees Hasbro adopting Fabacus' technology, Xelacore, to enhance its data management capabilities worldwide, initiating with a phased regional rollout across Europe, the Middle East and Africa....
With season three now streaming on Netflix, the Regency era of Bridgerton has been inspiring a number of licensees across some key categories....
Jazwares has revealed a significant milestone in the company’s European growth strategy by opening its latest wholly owned office in Bilbao, Spain, to service the Iberian market in 2025....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.