Bestselling toy brands over bumper Black Friday/Cyber Monday include LEGO Star Wars and Frozen 2 Monopoly.
Amazon has confirmed that Cyber Monday was once again the single biggest shopping day in the company’s history, based on the number of items ordered worldwide.
Customers all around the world shopped at record levels across a wide selection, with hundreds of millions of products ordered worldwide between Thanksgiving and Cyber Monday, alone.
“We are thrilled that customers continue to come to Amazon in record numbers to discover what they need and want for the holidays,” said Jeff Wilke, ceo worldwide consumer at Amazon.
Customers worldwide purchased more toys this Black Friday and Cyber Monday combined than ever before. Among the tens of millions of toys purchased during this time period, bestsellers included LEGO Star Wars Darth Vader’s Castle, Monopoly Game: Disney Frozen 2 Edition and Hasbro games such as Jenga, Guess Who and Candy Land Kingdom of Sweet Adventures.
Cyber Monday was also the single biggest shopping day for Amazon Fashion worldwide, with more items purchased than any other single day in the company’s history.
Meanwhile, Amazon customers worldwide ordered more than 25 million home items on Black Friday and Cyber Monday, combined.
Top selling categories worldwide include Toys, Home, Fashion and Health and Personal Care.
Independent third-party sellers in Amazon’s Stores – mostly small and medium-sized businesses – sold more items during Cyber Monday 2019 than any other 24-hour period in the company’s history.
It was also a record breaking weekend for devices. Amazon customers worldwide purchased millions more Amazon Devices, compared to the same period last year in Amazon’s Stores globally, including Echo devices, Fire TV devices, Kindle devices and Fire tablets. Millions of smart home devices were also purchased across the weekend.