Fizz Creations is collaborating once again with Penguin Ventures – part of Penguin Random House – to launch a new collection of licensed gifts featuring Peter Rabbit.
The range includes lighting and children’s games, in addition to keepsake gifting.
“It’s a really exciting time to be working with Peter Rabbit,” commented Zoe Ryan, marketing manager at Fizz Creations. “It’s quite astonishing to see how this cute little illustrated rabbit has stood the test of time and will actually be celebrating his 120th birthday in 2022.”
In addition to the collection launching this autumn, Fizz Creations has also worked with Boots and Morrisons to design and develop exclusive Peter Rabbit gifting products for later this year.
Anna Metcalfe, category manager for hardlines at Penguin Ventures, added: “It’s been a pleasure to work with the team at Fizz; we love the work they have done this year with Peter Rabbit and the sympathetic approach they take when dealing with such a treasured character.
“We are also looking forward to a very busy 2022 with the birthday celebrations next year.”
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