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Flair strengthens its marketing team

Toy company hires new marketing manager and product manager.

Flair has further reinforced its marketing team with two new hires.

The toy company has welcomed Iulia Toader (pictured above left) as marketing manager for the GP Flair boys and girls toy categories. Iulia previously spent five years in Dubai as marketing manager for I-Brands, a leading toy distributor in the Middle East, where she successfully brought to market multiple international brands.

Meanwhile, Gurpreet Chohan (pictured above right) has joined Flair as product manager for the boys category, bringing with her experience in product development and retail and was most recently with eOne.

She joins Magali Clouzet, senior brand manager for girls toys, to round out the GP Flair boys and girls team.

Going forward, the Flair marketing department will be organised into two teams – the GP Flair portfolio led by Iuila and the Just Play portfolio led by Marta Zietkiewicz.

“It is with great pleasure that we can announce the new structure of our Flair marketing department,” said Emmanuelle Cadet, head of marketing at Flair. “With two strong teams and managers, we are shaping the organisation to support the development of our ever-evolving business.

“Since joining us in February, Iulia has adapted incredibly well to her role; I am delighted to extend her responsibilities and to welcome Gurpreet to the team.”

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