American Greeting’s Janice Ross chats about the success of the 35 year old brand.
Partners on board include Kid Designs, Kimm & Miller, Imagine8, Fashion UK, Character World, Amsc
New online portal highlights Flair, Just Play and Giochi Preziosi brands.
Key execs from ViacomCBS, Penguin Random House, The Kellogg Company, Just Play and Family Dol
New toy and lifestyle collections to begin rolling out ahead of film’s UK release
Toy company hires new marketing manager and product manager.
Universal Brand Development debuts global CP programme.
Including Elmer becoming an ambassador for anti-bullying charity, Kidscape.
Third series in production as hit preschool show welcomes first episodes from series two.