Exec takes on role of commercial director for new business development.
Brand consultancy Golden Goose has welcomed Mark Bezodis to the role of commercial director, responsible for new business development across numerous client accounts.
Mark (pictured) has a wealth of licensing experience having been a brand director at both CAA-GBG and IMG. He has represented and negotiated licensing deals for brands including Mercedes, Coca-Cola, NYC and the Gruffalo.
At Golden Goose, he will initially add his experience to the Men’s Health, Women’s Health, Oasis, Original Stormtrooper, Mother & Baby and other licensing programmes, supporting the current teams already in place.
Golden Goose’s director, Adam Bass, said: “This is a very exciting appointment. As a senior level professional Mark will provide additional quality resource for our clients increasing the strength and quality of their licensing programmes.”
Mark added: “I am delighted to be joining such a rapidly expanding, dynamic agency with a prestigious client list.”