This ad will be closed automatically in X seconds.

Macron scores with Rugby World Cup 2023 and IMG

As the build up continues to the Rugby World Cup 2023, sportswear brand Macron and World Rugby have unveiled the tournament’s official merchandise line.

The partnership was secured by World Rugby’s global master licensee, IMG.

Inspired by the French tricolour, the line predominantly features the host nation’s characteristic blue, white and red colours and includes products for men, women and children.

There are two main collections: the Event Collection and the Capsule Collection.

The Event Collection includes t-shirts, polos, and sweatshirts featuring designs based on the tournament’s logo, as well as comfortable, high-performance rainproof and thermal jackets.

Meanwhile, the Capsule City Collection pays homage to the 10 French cities that will host the matches and consists of a selection of t-shirts and sweatshirts featuring the ‘Mobius’ graphic present in the tournament’s logo. The collection also includes a wide range of accessories like caps, berets, gym bags and scarves, all customised with the names of the host cities and the official logo.

As the Official Sports Apparel Supplier of Rugby World Cup 2023, Macron has also designed kits for the tournament’s referees and linesmen, staff and volunteers.

All items in the official merchandise line will be available at the RWC 2023 official online store, while the collection will also be available in all stadiums and fanzone stores during the tournament, which runs from 8 September to 28 October, 2023.

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.

MORE NEWS
DavidHarrisonPyramid500x500
 
Pyramid International has welcomed David Harrison as its new commercial director for the grocer, independent and export channels....
JuventusFanatics500x500
 
The partnership - one of the most comprehensive and ambitious club deals ever agreed in sports merchandising - will run until the end of the 2034/2035 season, with Fanatics working alongside Juventus to grow its brand and merchandise offering to fans....
PPSA24500x500
 
We’re now into the final week of June, so that means the entry deadline for the Progressive Preschool Awards is perilously close … Friday 28 June, in fact... have you got your entries in yet?...
FriendsKrispyKreme500x500
 
Krispy Kreme has followed up recent collaborations with Dolly Parton and PrettyLittleThing, launching four new doughnuts to celebrate 30 years of Friends....
JLPLuluGuinness500x500
 
Following the first sellout Lulu Guiness bag last September in Waitrose, the two British brands have collaborated once again on a second statement tote....
LibbyGrant500x500
 
Andrew Lloyd Webber’s Really Useful Group is significantly ramping up its licensing ambitions - welcoming experienced consumer products executive, Libby Grant to the role of chief commercial officer....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.