Marc Ollington joins in new role which has been created to build on the continued growth of the company.
Magic Light Pictures has today (22 April) confirmed the appointment of Marc Ollington as marketing director.
This is a major new role for the company, created to build on its significant and continued growth.
Marc (pictured) joins Magic Light from Sky where he was marketing director, entertainment, responsible for the brand marketing function for Sky’s entertainment channels. Prior to that, he spent over 15 years with 21st Century Fox.
In his new role, Marc will drive marketing across the business, supporting growth and maximising awareness of the company and its brands and content to both audiences and broadcast and digital partners.
Magic Light has just launched its first ever preschool series, Pip and Posy – which launched on Channel 5’s Milkshake in March and arrives on Sky Kids on demand service in May. It is also continuing to produce animated specials and is currently in production on Superworm to premiere on BBC1 this Christmas.
Growth also continues for The Gruffalo, while the company is also in development on new preschool property Mr Panda, based on the books by Steve Antony, as well as a slate of live action family dramas.
“We are delighted to welcome Marc to the Magic Light family at this exciting time of growth for us,” commented Martin Pope and Michael Rose, joint md at Magic Light Pictures. “He has an impressive and distinguished track record, and his experience, knowledge, insight and flair will be hugely valuable to our expansion both in the UK and internationally.”
Marc added: “With the recent launch of the wonderful new preschool series Pip and Posy, I am delighted to be joining the company at such a pivotal time. Magic Light’s future plans are big and inspiring, and will be a great challenge.
“I want to help with the growth and continued innovation of such a creative and forward-thinking company.”
Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.
