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More playtime for Magic Light Pictures’ Pip and Posy

Magic Light Pictures’ preschool show, Pip and Posy has been recommissioned for a second series of 52 x7’ episodes to debut in early 2023 on Milkshake on Channel 5 and Sky Kids and NOW in the UK and ROI.

Launched in March 2021, Pip and Posy is the first joint co-production between Paramount and Sky.

Series 2 will look to build on the success of the first series which is one of the top rated shows on Milkshake (three million viewers since launch). Pip and Posy has also seen significant growth across its own social media platforms on YouTube, Instagram and Facebook.

Magic Light has sold the show worldwide, securing major international broadcast partners including ZDF (Germany), FTV (France), RAI Yoyo (Italy), ABC (Australia), SVT (Sweden), Hop! Channel (Israel), NPO Zapp (Netherlands), CTV (Czech Republic), Asiana (South Korea), PTS (Taiwan), DR (Denmark), YLE (Finland), SYN (Iceland), NRK (Norway), RTV (Slovenia) and TVO (Canada). It will also air on Nick Junior UK from this spring.

“Pip and Posy is Magic Light’s first animated series and we’re thrilled that it’s got off to such a successful start,” commented Michael Rose, co-founder of Magic Light Pictures. “We’re delighted that Milkshake, Sky and ZDF share our passion for the show, and we’re looking forward to bringing more episodes to our young audience.”

Magic Light Pictures holds the global distribution and merchandising rights to Pip and Posy (excluding publishing) and is planning a full consumer products programme, with the first products due at retail this year. The online shop went live at the end of 2021. The Pip and Posy characters are also appearing in Milkshake Live and will be touring nationwide from February 2022 through to 2023.

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