Sakar International slides in with Epic Games and Fortnite

Sakar International has teamed up with Epic Games to bring Fortnite fans a line of skateboards and helmets based on the game.

Gamers across the US will begin to see Fortnite-themed skateboards online for Black Friday this year and in stores for 2023.

There will be ready-to-ride skateboard models, individual decks and protective helmets in a variety of designs and styles. The skateboards will feature fan-favourite characters and imagery from the game.

The deal was brokered by IMG.

“We are very excited to bring gamers everywhere the opportunity to represent Fortnite even when they’re not playing,” commented Ralph Sasson, coo at Sakar. “Fortnite has become an iconic piece of pop culture, and Sakar couldn’t be happier to be partnering with Epic Games on this new line of products.”

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.

US food manufacturer The Fremont Company has appointed brand licensing boutique Golden Goose to develop its strategic licensing programme internationally for the Mississippi Barbecue brand....
The partnership was supported by Xbox’s European licensing agency Tinderbox, the specialist digital division of Beanstalk....
Titan Entertainment Group has welcomed Anthony Garnon to lead its Titan Merchandise team and Forbidden Planet direct to retail team....
WildBrain CPLG is attending Korea’s largest interior design and lifestyle exhibition, The Seoul Living Design Fair 2024, with a comprehensive range celebrating the 50th anniversary of the Beagle Scouts from the character brand....
Prism Licensing has been tasked with collaborating with local partners to further grow and expand the licensing programme for the property....
Heinz has partnered with Paramount to launch a new limited edition pasta sauce inspired by The Godfather....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.